Credibility means a lot in the action sports industry. And like most communities, to be accepted you must have your product dialed-in and your presentation (brand) on point. The creator behind HST had proven their craft while developing product for other brands and had a deep network who respected and relied on them regularly. 

We collaborated early on to understand the history and vision for the brand and began sketching out the visuals that would make their concept tangible. We established typography styles & colors, worked with industry contacts to source authentic imagery, developed a logo and brand, and built a web presence as a first point of contact for many new clients. 

As a result, HST entered the scene as if it had been there all along. Quickly establishing partnerships with some of the biggest names in the industry.