SELECTED WORKS
Dell Brand site
Role: Build, manage, maintain
One source of truth to ensure consistency, compliance, and clarity across visual communications from internal and external partners across the globe. This 24/7 ambassador presents the Dell brand elements and how they work together. It provides high-level guidance to allow freedom and experimentation within the brand, touching on principles and best practices like our color strategy in photography or considering density when using the brand patterns. Success was measured in number of visitors and time saved by the ‘brand police’ and everyone producing visual communications.
Sustainability Site
Role: Art Direction, UX, Photoshoot
One source of truth to ensure consistency, compliance, and clarity across visual communications from internal and external partners across the globe. This 24/7 ambassador presents the Dell brand elements and how they work together. It provides high-level guidance to allow freedom and experimentation within the brand, touching on principles and best practices like our color strategy in photography or considering density when using the brand patterns. Success was measured in number of visitors and time saved by the ‘brand police’ and everyone producing visual communications.
Dell X-Fest Identity
Role: Art Director
Ab molestiae autem explicabo suscipit quia ea maiores. Nisi aperiam ut incidunt laboriosam facilis quam autem. Libero nobis ut debitis quas sed. Aut quia quia laboriosam omnis nemo. Quaerat harum quo temporibus quis saepe ex beatae.
